Largest Jewellery market
According to a recent KPMG study the largest Jewellery market is :
United States with a market share of 30.8%
Japan, India and China and the Middle East each with 8 - 9% and
Italy with 5%.
We predict a dramatic change in market shares by 2015, where the market share is
The United States will have dropped to around 25%
China and India will increase theirs to over 13%
The Middle East will remain more or less constant at 9%
Europeís and Japanís market share will be less than 4% for Japan, and
Less than 3% for the biggest individual European countries, Italy and the UK.
Diamonds were believed to hold medicinal value
Diamonds were believed to hold medicinal value during the Dark Ages. Square cut diamonds add a modern touch to bands, pendants and drop earrings as well. There were instructions that those suffering illnesses or having wounds should hold a diamond in the hand. And then make a sign of the cross for healing. Some even believed that ingesting diamonds could assist in recovery and even a cure from various illnesses.
Brilliant square princess cut diamonds in engagement rings and diamond stud earrings are de-rigueur. As time progressed into the Middle Ages, diamonds were more often viewed as items of value rather than items of mystical healing powers. Square cut diamonds add a modern touch to bands, pendants and drop earrings as well. As a result of the growing demand and value of diamonds, mine owners began spreading rumors that diamonds were poisonous if swallowed.
Silver is the metal of choice
For most jewellery makers and wearers silver is the metal of choice. The ranges include Baltic amber in cognac and green, traditional and modern designs in celtic silver jewellery, and a beautiful selection of vintage style Art Deco that is hugely popular. Silver is affordable.
It is not expensive like a gold or diamond. Silver is easily converted into different shapes and sizes. It improves durability and strength without effecting too much its beautiful color and sheen. It is composed of 92.7% silver and 7.5% of cooper or other metals. Silver is very popular and used in many industries because of its attractive properties. We offers you a wide range of jewellery items such as bangles, bracelet, charms, earrings, necklaces, pendants, rings, body jewellery, menís jewellery, and ankle chains in silver.